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What do you get when you cross an electric company and a hog?

If you’re the Buffalo Bills and Russ Grimm it could be a winning attitude and so many fun opportunities for Marc Honan, Sr. VP of Marketing and Broadcasting, and the business development group in Western New York when they start talking to Harley Davidson about potential sponsorships.

The “Electric Company” was the Bills offensive line in the early 70’s. This group blocked for OJ Simpson, who became the first running back in NFL history to rush for over 2,000 yards in a season.

Grimm was the left guard for the Washington Redskins offensive line, nicknamed the hogs originally in the early 80’s. He has since coached in Washington, Pittsburgh (where he won a Super Bowl) and Arizona (where he helped guide the Cardinals to their first Super Bowl appearance).

I’ve worked with Grimm in Washington and have family in Western New York who live and die with the Bills. I’ve sat in the Ralph Wilson Stadium (formerly Rich Stadium) stands with my aunts, uncles and cousins on days so cold it wasn’t safe to expose any skin – but the fans were still there in force. The match could be as delicious in Buffalo as roast beef on a kummelweck roll.

Mike Florio from PFT has been all over the Grimm to Buffalo chatter, and all I keep thinking is how great it would be to see that combination.

Don’t think because he is a former offensive lineman and offensive line coach that the offense would be boring and one-dimensional. Grimm’s legitimacy is based on attitude and a toughness that comes from his “in the trenches” background, but he understands and helps orchestrate the whole package. True, his Redskins and Steelers could jam the ball down anyone’s throat – but the key to a truly great coach is the ability to adapt to the talent at hand. Has anyone seen the Cardinals passing attack and the damage it does? Grimm plays a role in that and was teammates with the Posse (WR’s Art Monk, Gary Clark and Ricky Sanders) while in Washington –  so he understands the long ball.

Many factors go into selecting a head coach for a franchise, especially one that has talent and just can’t seem to get over the hump in a tough AFC Eastern Division.

Grimm would provide intangibles that could see the Bills become the surprise team of 2010. I’d also have to believe his connection with fans in Buffalo would keep seats filled, energize the blue-collar fan base and maybe even sell some limited edition “Electric Company Hogs” for Harley dealers in the region.


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